Many businesses and houses moved from the community of Emma. Ralls donated land for a new school and in 1913 a new school opened in a $17,000 building.
The chamber of commerce was founded in 1917, with John’s brother Percy as president.
As of the 2010 census, it had a population of 1,944. Ralls is an agricultural community located on the level plains of the Llano Estacado between Lorenzo to the west and Crosbyton to the east. Ralls is surrounded by productive farm lands that primarily produce cotton and grains, with lesser amounts of soybean, sunflower seed, and vegetables.